Health A Ways There's more societal pressure on them not to be fat. They're pressured to look good, and looking good usually means not being obese. And that's not a bad thing. "Oh no, I have to keep myself in better shape because society puts more demands on me!" Boo hoo. You know you like looking good, and living longer is a plus. Sometimes outside pressure encourages us to make better choices. Men don't experience that pressure as much. Big bellies and man-boobs are part of the uniform for the over-35 guy in North America. It's expected, and pitiful. Women are often surrounded by other women who are always worried about their bodies or their diets in general. Men typically aren't. Your friends are kinda fat.