Yet when it came to those who believed it was “never” acceptable to cheat on their other half, there was a clear gender gap, with 80 per cent of women questioned agreeing with the statement, compared to 64 per cent of men. Additionally, it emerged during the course of the BBC’s research that not everyone practices what they preach - at least three in five of those adults who say it is never acceptable to be adulterous have also cheated on their partner. ✕ The findings came as part of a wider survey conducted by the broadcaster in order to offer an insight into the UK’s ‘moral framework’ in 2019.